Success Story: Measures Taken by the American University in Bulgaria during the COVID-19 pandemic

A photo of Interim Provost Robert White – COVID-19 test over the summer

Testing before the start of the Fall 20 Semester

By Dr. Slaveyko Djambazov, PhD, Yoanna Vutova
HTA Ltd. (www.hta.b)

BLAGOEVGRAD, Bulgaria, June 09, 2021 (GLOBE NEWSWIRE) — While Bulgaria has been severely affected by COVID-19, AUBG, a small liberal arts university in the South-west part of the country has only had 15 cases on campus, no community transmission, and an uninterrupted school year, despite the pandemic. This may sound like an isolated success, but the small university has in fact taught us important lessons on how to respond to this pandemic – and possible future health threats.

Lesson #1 Put the safety of the community first

A school with about 1000 students coming from 40 countries, professors from five continents, and a vibrant campus life, AUBG had to make some tough decisions in March 2020. When Bulgaria’s government first announced the lockdown on March 13, limiting travel and social activities, nobody knew what other restrictions would follow and how long they would last.

It was bad news for the university. The lively atmosphere in the residential campus abounding with student activities and events is the very essence of AUBG. The end of the spring semester is the culmination of that spirit, with many huge student events and lots of competitions, guest lectures and academic conferences. What would AUBG be without its trademark activities and dynamic student life?

UV Air Purifier

Installed in all classrooms and indoor public areas

Meanwhile, another, even scarier question was arising in people’s minds: What will happen to travel and what should we do about all the international students? The university leadership chose to switch to entirely online education, despite the riskiness of the decision and the possible financial losses. AUBG did that before any other university in the country for two main reasons: protect the health of the community and give students and especially international students, the option to return to their homes without disrupting their studies.

“Our first priority was protecting the health of faculty, staff, and students,” said Professor Robert White, Dean of Faculty and Interim Provost. “Our second priority was keeping the business of the university going.”

AUBG President Evans getting vaccinated

Vaccination Campaign

AUBG President David Evans even worked with the Albanian ambassador to help 13 Albanian students and one Montenegrin return home safely with a chartered bus. The students who could not fly back to their countries were allowed to stay on campus.

“In spring 2020, our biggest challenge was deciding whether to move classes online,” White said. “In retrospect, we made the right decision. However, the right decision was not obvious to us at this time. We took a major risk. When we made this decision, there were no reported cases of COVID-19 in Bulgaria and most universities around the world had yet to make the decision to shift online. Most of our faculty had never taught an online class before. We could have moved classes online and then found a few weeks later that we had overreacted.”

Lesson #2: Adapt Fast 

The university quickly organized the new process of online and hybrid education by purchasing equipment, and training staff, students and faculty.

“In preparing for fall 2020 over the summer, we faced three major challenges,” White said. “The first challenge was deciding whether to stay online or bring students back to campus. By this time, we had a good idea of how the virus is transmitted. So, we decided early in the summer that we could develop policies that would minimize the risk of the virus spreading on campus. The bigger challenge was the logistics of implementing the hybrid semester. We had to upgrade all of our classrooms with cameras and microphones. There was a shortage of conference equipment at this time because businesses and universities all over the world were also purchasing this equipment. Initially, we were told that the equipment would not arrive until six weeks into the semester. I contacted Logitech’s head office, and they generously agreed to use their logistics team to source the equipment from different parts of Europe. In the end, the equipment was installed one week before our first hybrid class. The third challenge was training faculty for the hybrid semester. I arranged for guest speakers to give seminars to faculty on teaching hybrid courses.”

Lesson #3 Social Solidarity is Key 

AUBG’s success in overcoming the challenges of the pandemic would not have been possible had it not been for the united efforts of the entire community – administration and staff, faculty, students, alumni and board members.

The university staff and faculty members worked around the clock to prepare for the new mode of teaching and put all the health and safety measures in place; The students strictly complied with the requirements as they understood their responsibility towards the more vulnerable members of the community; The cleaning, canteen and security personnel continued their work with bravery and dedication despite the fact that many of them were part of the high risk groups. The university leadership did not lay off any staff members despite the dramatically decreased workload in student services and the financial losses. The AUBG Alumni Association together with the university administration quickly organized a Student Support Fund and an Emergency Fund to support the students whose plans to earn their tuition over the summer in the U.S. have now been canceled.

The AUBG Health Center played an instrumental role in keeping the community safe, with the Health Center’s Director Dr. Ventsislav Daskalov organizing a smooth testing process. When a limited number of vaccines was available in the health center, the administration chose to prioritize the risk groups.

Lesson #4: Communication, communication, communication

Perhaps the biggest business lesson we took from the pandemic is that the importance of communication is not to be underestimated. The university leadership understood the importance of sending out regular, transparent and prompt updates about the situation with COVID-19 on campus and in the country. AUBG’s marketing team created articles and videos that would inform students of the threats of the virus and urge them to comply with the safety measures.

Classroom

All courses with eleven or more students are required to be hybrid or online.

And as it became clear that a live Commencement in spring 2020 was out of the question, the university streamed a video where alumni, professors, board members and the U.S. Ambassador to Bulgaria wished good luck to the graduating class.

Lesson #5: Trust Science

Trusting science was instrumental in making the right decisions. “We took a science-based approach,” White said. “We recognised that the COVID-19 virus has a specific nature. So, scientists have been able to identify how the virus is transmitted. Once we understand this, it is easy to identify the actions that people need to take to protect themselves from the virus. Among other things, this led us to installing air purifiers in all of the classrooms” when it became clear that aerosol transmission is a primary risk factor for COVID. Every week, the university’s leadership team was getting together online to discuss the most appropriate actions. “We made decision by consensus,” the Interim Provost said. “We thoroughly debated our plans before reaching a final decision.”

With anti-vaccination campaigns arising in the world and Bulgaria, the university took actions to help the community make an informed choice. Dr. Daskalov gave an interview where he spoke about the vaccines in length and the university’s President and Provost were the first to get vaccinated as an example for the community.

Robert White’s message for students returning on campus next semester is simple: “Get vaccinated. We can only have a normal semester in the fall if the majority of students are vaccinated.”

Hybrid courses

Hybrid courses are divided into “lions” and “eagles” teams. In the first class of the week, the “lions” team attends the class on the ground, and the “eagles” team attends the class online. In the second class of the week, the “eagles” team attends the class on the ground, and the “lions” team attends the class online. The teams alternate throughout the rest of the semester.

And as the bigger part of the university community is willing to get the vaccine, it looks like AUBG will be returning to a somewhat normal life on campus in fall 2021. But what’s more important is that the university proved that its spirit is not limited to a physical place. As student speaker Oraz Kereibayev said during the heart-warming hybrid Commencement Ceremony in May 2021, “we now realized what really makes AUBG a place to be, even if we can’t really be here.”

*About the author:

Dr. Slaveyko Djambazov has international expertise as a consultant on health policies, health technology assessment (HTA), pharmacoeconomics, real-world data (RWD), outcomes measurement. He holds a PhD in HTA, an EMBA from the American University in Bulgaria, a master degree in medicine and public health. Dr. Djambazov also completed a course at Harvard Business School about value measurement for healthcare. He is teaching HTA and healthcare management and is a co-author of books on HTA, health economics, clinical trials, epidemiology, innovative therapies. Dr. Djambazov is the founder and managing director of HTA Ltd. For the past 6 years, HTA Ltd. has prepared over 600 analyses for over 70 multinational companies. Since 2017, Dr Djambazov has been actively working on investment projects in Africa, Central and Southeast Asia.

Office of Communications and Marketing
+359 888 801748
+359 73 888215
akehayova@aubg.edu
www.aubg.edu

Photos accompanying this announcement are available at
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Sophi.io ชนะรางวัล INMA Global Media Awards สองรางวัล

ตรอนโต, June 09, 2021 (GLOBE NEWSWIRE) — Sophi.io แพลตฟอร์มเพิ่มประสิทธิภาพและการคาดการณ์ที่ขับเคลื่อนด้วยปัญญาประดิษฐ์ของ The Globe and Mail ได้รับการประกาศให้เป็นผู้ชนะรางวัล International News Media Association (INMA) Global Media Awards ในสองประเภท ได้แก่ การใช้ข้อมูลเพื่อทำให้เป็นอัตโนมัติหรือปรับให้เข้ากับตัวบุคคลได้ดีที่สุด (Best Use of Data to Automate or Personalize) และ Best in Show สำหรับอเมริกาเหนือ

“INMA Global Media Awards มุ่งเน้นไปที่ความเป็นเลิศในทุกด้านของธุรกิจด้านสื่อ” Phillip Crawley ผู้เผยแพร่และ CEO ของ The Globe and Mail กล่าว “ผมรู้สึกยินดีเป็นอย่างยิ่งที่ระบบ Paywall ไดนามิกแบบเรียลไทม์ของ Sophi ชนะรางวัลในสองประเภท และเทคโนโลยีการจัดรูปแบบการพิมพ์อัตโนมัติที่ล้ำสมัยของ Sophi ได้รับการเสนอชื่อสำหรับการใช้งานร่วมกับ Naviga และ Agderposten”

Sophi ยังได้รับอันดับสองในประเภทแนวคิดริเริ่มที่ดีที่สุดในการรับผู้สมัครใช้บริการ (Best Initiative to Acquire Subscribers) และการใช้ข้อมูลเพื่อกระตุ้นการสมัครใช้บริการ เนื้อหา หรือการออกแบบผลิตภัณฑ์ได้ดีที่สุด (Best Initiative to Acquire Subscribers) และเข้ารอบสุดท้ายในประเภทต่อไปนี้: แนวคิดริเริ่มที่ดีที่สุดในการลงทะเบียนผู้ใช้ (Best Initiative to Register Users) และผลิตภัณฑ์และนวัตกรรมทางเทคโนโลยีที่ดีที่สุด (Best Product and Tech Innovation)

การแข่งขันในปีนี้มีผู้เข้าร่วม 644 รายการจาก 212 แบรนด์ข่าวใน 37 ประเทศ คณะผู้ตัดสินที่เป็นผู้เชี่ยวชาญด้านสื่อ 44 คนที่มุ่งเน้นไปที่ผลลัพธ์ที่ล้ำสมัย แนวคิดที่โดดเด่น ความคิดสร้างสรรค์ที่ยอดเยี่ยม การคิดเชิงนวัตกรรม และการประสานงานกันระหว่างแพลตฟอร์มของผู้ชนะ

“การใช้ข้อมูลอย่างยอดเยี่ยมที่มาพร้อมผลกระทบมหาศาล การปรับแต่ง Paywall เป็นกุญแจสำคัญสู่ความสำเร็จในธุรกิจระบบสมัครสมาชิกดิจิทัลสำหรับสื่อข่าว การเข้าแข่งขันนี้แสดงถึงหลักฐานเพิ่มเติมที่ทำให้เห็นว่าทำไมเรื่องนี้ถึงเป็นความจริง” หนึ่งในคณะผู้ตัดสินได้พูดเกี่ยวกับเทคโนโลยี Paywall “การพัฒนาโมเดลคาดการณ์แนวโน้มผู้ใช้และเนื้อหาเป็นแนวทางปฏิบัติที่ดีที่สุดที่ผู้อื่นสามารถเรียนรู้ได้” ผู้ตัดสินอีกคนกล่าว

ผู้ตัดสินอีกคนได้ตั้งข้อสังเกตว่า: “การปรับแต่งได้ตามความต้องการด้วยปัญญาประดิษฐ์ที่น่าเหลือเชื่อ และการตอบรับความต้องการที่จะแทรกความสามารถด้านวิทยาศาสตร์ข้อมูลลงในองค์กรข่าวได้อย่างสมบูรณ์แบบ ผลกระทบและตัวเลขที่ยอดเยี่ยม”

ระบบ Paywall ไดนามิกแบบเรียลไทม์ของ Sophi ใช้การประมวลผลภาษาธรรมชาติ (NLP) เพื่อวิเคราะห์ทั้งเนื้อหาและพฤติกรรมของผู้ใช้เพื่อกำหนดว่าเวลาใดที่จะเก็บเงินจากผู้อ่านหรือสอบถามอีเมลแอดเดรส และเวลาใดที่ไม่ควรทำ ซึ่งสามารถปรับให้เหมาะสมกับผลลัพธ์หลายรายการพร้อมกัน (เช่น กลุ่มสินค้าหรือจุดราคาที่แตกต่างกัน) และยังสามารถทำงานได้ดีในสถานการณ์ที่ไม่มีข้อมูลได้

Sophi เป็นแพลตฟอร์ม AI ที่ช่วยให้ผู้เผยแพร่ระบุเนื้อหาที่สำคัญที่สุดและใช้ประโยชน์จากระบบดังกล่าวเพื่อบรรลุเป้าหมายหลักทางธุรกิจได้ เช่น การสมัครสมาชิกสูงสุด ขณะนี้ผู้เผยแพร่ในสี่ทวีปใช้เทคโนโลยี AI/ML ของ Sophi เพื่อขับเคลื่อนการตัดสินใจด้าน Paywall, ระบบอัตโนมัติของเว็บไซต์และการพิมพ์อัตโนมัติ

โซลูชันจัดรูปแบบการพิมพ์อัตโนมัติของ Sophi ซึ่งขับเคลื่อน Naviga Publisher ได้รับการยกย่องในประเภทผลิตภัณฑ์และนวัตกรรมทางเทคโนโลยีที่ดีที่สุด (Best Product and Tech Innovation) ผู้ตัดสิน INMA ได้ให้ความเห็นว่า: “Sophi ในฐานะที่เป็นโมเดลแรกที่สร้างขึ้นมา เป็นตัวอย่างที่ยอดเยี่ยมของโซลูชันจัดรูปแบบการพิมพ์อัตโนมัติ เป็นเรื่องที่น่าทึ่งที่เห็นว่าหน้าที่ของบรรณาธิการจะเหลือแค่เพียงการเลือกเนื้อหาเท่านั้น ระบบอัตโนมัติถึง 80% ของหน้าบรรณาธิการของหนังสือพิมพ์อาจเป็นสิ่งที่จะเข้ามาเปลี่ยนโฉมอุตสาหกรรมการพิมพ์”

ในปีที่ผ่านมา Sophi ยังได้รับรางวัล Online Journalism Award (OJA) สำหรับนวัตกรรมทางเทคนิคในการให้บริการวารสารศาสตร์ดิจิทัล ซึ่งมอบให้โดย Online News Association (ONA) และรางวัล World Digital Media Award และ North American Digital Media Award ที่มอบให้โดย The World Association of News Publishers (WAN-IFRA) ในประเภท Best Digital News Start-up

เกี่ยวกับ Sophi.io
Sophi.io (https://www.sophi.io) ถูกพัฒนาขึ้นโดย The Globe and Mail เพื่อช่วยผู้เผยแพร่เนื้อหาในการตัดสินใจเชิงกลยุทธ์และยุทธวิธีที่สำคัญ ซึ่งเป็นชุดเครื่องมือเพิ่มประสิทธิภาพและการคาดการณ์ที่ขับเคลื่อนด้วย AI และ ML ซึ่งประกอบด้วย Sophi Site Automation และ Sophi Dynamic Paywall รวมถึง Sophi Analytics ซึ่งเป็นระบบสนับสนุนการตัดสินใจสำหรับผู้เผยแพร่เนื้อหา Sophi ถูกออกแบบมาเพื่อปรับปรุงเมตริกที่มีความสำคัญต่อธุรกิจของคุณมากที่สุด เช่น การรักษาผู้สมัครสมาชิกและการเข้าซื้อกิจการ การมีส่วนร่วม ความใหม่ ความถี่และปริมาณ

ติดต่อด้านสื่อ  
Jamie Rubenovitch 
หัวหน้าฝ่ายการตลาด, Sophi 
The Globe and Mail         
416-585-3355  
jrubenovitch@globeandmail.com

Sarawak JBPM uses drones to monitor forest fire

The Sarawak Fire and Rescue Department of Malaysia (JBPM) will use drones provided by the Department of Environment (DOE) and the Natural Resources and Environment Board Sarawak (NREB) to monitor areas at risk of forest fire.

Sarawak JBPM director Khirudin Drahman said the drones, equipped with a siren, would complement the department’s preparations in facing the possibility of forest fire during the dry season in the state now.

“Earlier this year, we have discussed with other agencies such as the DOE and NREB as well as owners of large plantations in northern Sarawak, especially in Miri, on measures to prevent forest fire,” he told Bernama when contacted today.

Based on last year’s statistics, he said the number of fire incidents involving woods, new and large plantations, orchards and bushes was almost zero during the implementation of the first Movement Control Order in March until June, but continued to increase after the order was relaxed.

“Therefore, it is clear that the cause of the fire was human action and the department will collaborate with other agencies to monitor the situation,” he said.

Khirudin said it was important to pay attention to forest fire as the firefighting operation would involve many staff and equipment.

He also advised all farmers and plantation owners to constantly monitor their respective areas to prevent any fire incident.

“Apart from patrolling in potential areas, we also conduct advocacy programme by distributing pamphlets on forest fire, its impact and preventive measures,” he said.

Source: BERNAMA News Agency

Mary Kay joins CEO Water Mandate, UN Global Compact Sustainable Ocean Principles

To celebrate World Oceans Day, Mary Kay Inc announced that it has committed to two crucial causes in protecting the world’s waterways: the CEO Water Mandate and the United Nations Global Compact’s Sustainable Ocean Principles.

The news comes in the midst of a nationwide festival tour of the Mary Kay-produced Guardians of the Gulf, an eye-opening documentary, exploring the tumultuous relationship between the Gulf of Mexico and the conservationists determined to protect it.

Mary Kay, a global advocate for environmental consciousness and corporate responsibility in a statement said the CEO Water Mandate is a special initiative of the UN Secretary-General and the UN Global Compact, implemented in partnership with the Pacific Institute.

The Mandate mobilises a critical mass of business leaders to address global water challenges through corporate water stewardship, in partnership with the United Nations, governments, civil society organisations, and other stakeholders.

Meanwhile, the United Nations Global Compact’s Sustainable Oceans Principles, produced in consultation with over 300 stakeholders, provide a framework for responsible business practices in the Ocean across sectors and geographies.

Endorsing the Sustainable Ocean Principles is an aspirational pledge undertaken by companies of all sizes, sectors and levels of ocean stewardship maturity.

With this announcement, Mary Kay joins business leaders from worldwide in setting clear and shared expectations industry-wide for a healthy and productive ocean.

Filmed, directed and produced by an all-female crew, Guardians of the Gulf has been screened at nearly a dozen film festivals and was recently awarded two Telly Awards for Non-Broadcast General-Nature/Wildlife and Non-Broadcast General-Doc.

Mary Kay, which is set to announce its global sustainability strategy later this year, will work with the CEO Water Mandate and the United Nations Global Compact’s Sustainable Ocean Principles to further its commitment to water stewardship.

Source: BERNAMA News Agency

MOH approves proposal to rope in medical fraternity for vaccination programme

— The Health Ministry (MOH) has approved a proposal to rope in those with a medical field background, including retirees, fresh graduates and volunteer doctors and nurses to be part of the COVID-19 vaccination programme.

Health Minister Datuk Seri Dr Adham Baba said those selected will be able to contribute to the extra manpower needed at vaccination centres, including take the role of vaccinators and to manage cases at the observation section.

In a joint media conference with National Covid-19 Immunisation Programme coordinating minister Khairy Jamaluddin here today, Dr Adham said the move will help Malaysia reach the 200,000-dose per day capacity by July.

“One (proposal) that has been approved is for all houseman in our hospitals, in their sixth posting, to be moved to the vaccine centres as vaccinators and also to manage cases in observation centres.

“Secondly, for medical school graduates such as doctors, dentists, medical assistants or nurses, we will train them and issue practice licence to manage the vaccine centres, and thirdly those who have retired and opted out early from the service will also be invited for this programme,” he said.

He said the MOH will also invite doctors who freelance in private hospitals to join the programme, and they will be given credits for their annual practicing certificates.

Dr Adham advised the public to keep complying with standard operating procedures set by the authorities.

Source: BERNAMA News Agency

Govt urged to consider special aid for padi farmers

The government has been urged to consider providing immediate special assistance to registered padi farmers whose income is affected due to the COVID-19 pandemic and poor crop yield.

Chairman of the Johor Gerak Tani Organisation, Datuk Mazlan Aliman said the affected padi farmers are those registered under the federal government’s padi fertiliser scheme (SBPKP) and the Agriculture and Food Industry Ministry’s padi fertiliser and hill padi pesticide scheme (SBPRP).

Following the request, he suggested the government to review the scope under the Padi Crop Disaster Fund which only compensated farmers whose crops are damaged due to floods.

“The prolong outbreak of COVID-19, pest attack on the crop and extreme weather are examples of the causes of losses incurred by the farmers.

“It also causes deep emotional impact on farmers that some of them decide to quit planting padi or change to other crops, while a few sell off their farming lots, thus forcing the government to increase rice imports,” he said in a statement here today.

He said the special assistance could be in the form of one-off or on a monthly basis at a reasonable rate.

“Most importantly, the special assistance will provide some relief and motivation for farmers as a sign of the government’s concern for them who are also the ‘frontliners’ to the country’s food security,” he added.

Source: BERNAMA News Agency

No walk-ins for AstraZeneca jabs in Kuching, Miri

No walk-ins are allowed for the ongoing AstraZeneca vaccination programme at the Borneo Convention Centre Kuching here and National Youth Skills Centre in Miri.

Commandant in Chief of the centres Dr Cheong Yaw Liang, in a statement today, said only those with appointments through the MySejahtera application would be allowed to enter the vaccination centres.

Therefore, there was no need for others to come to the centre as they would not be entertained for vaccination, he said.

“I would also like to advise the public to ignore any messages asking for their personal details for vaccination purposes. Vaccination centres do not use such platform to reach out to the public,” he added.

Source: BERNAMA News Agency